Hip-Hop icon Lil’ Kim is looking to make a dent in the cannabis industry with the launch of her own brand. Forbes reports Lil’ Kim will be debuting “Aphrodisiac” in conjunction with Superbad Inc. at the beginning of next year. Although the launch will begin in California, the brand plans to expand to multiple states including Lil’ Kim’s home state of New York. The partnership will also include CampNova, an online cannabis distribution platform housed in Northern California. The rapper’s interest in Superbad Inc. stemmed from the brand’s mission statement of being driven by “technology, artistry, and innovation,” the official website says. And according to Carlos Dew, Superbad Inc. founder, the cannabis brand will be tailored to the rapper’s favorite genetics and strains, and over the last two years, Lil’ Kim has adopted a hands-on approach to ensure her spirit carries over to her brand. “ I’m a hustler by nature, right? I’m from Brooklyn, so we hustle. I equate the game all the time...