As the U.S. government inches closer to banning TikTok, its millions of American users are left with pressing questions: Will the app still work? What happens to creators and businesses that rely on it? And what’s the truth behind those rumors about Elon Musk buying the platform?

Let’s break down what this potential ban means for TikTok users — and what steps they can take to prepare.

Will TikTok Still Work After The Ban?

If no one intervenes and the ban goes into effect, TikTok will be removed from app stores like Google Play and the Apple App Store. While current users may still have access to the app, CBS News reports that one likelihood is that they won’t receive updates, which will likely lead to significant performance issues over time. Without updates, key features like bug fixes, video uploads, editing tools, and personalized content recommendations may falter.

There’s also the possibility that Internet Service Providers (ISPs) could block TikTok’s servers entirely, making the app inaccessible or not functional — even for those who already have it installed. This means that over time, TikTok could transform from a powerful tool for creators into an unusable relic on people’s phones.

What About Legal Consequences For Users?

Here’s some reassurance: Keeping TikTok on your device likely won’t result in fines or other penalties for individual users. The government’s focus is on restricting ByteDance, TikTok’s parent company, from operating in the U.S. That said, attempting to bypass a ban using Virtual Private Networks (VPNs) or other workarounds could put users in a legal or cybersecurity gray area and open them up to having their user data sold by some VPNs.

Elon Musk And TikTok: Fact Or Fiction?

Amid the uncertainty, rumors have swirled that Elon Musk might swoop in to buy TikTok, preventing its ban in the U.S. Musk, known for shaking up industries with bold moves like acquiring Twitter (now X), seems like a natural contender for this kind of speculation.

But according to Fortune, these rumors are baseless. The suggestion that Musk is interested in purchasing TikTok has been dismissed as “pure fiction” by the company. While the internet may love a headline, there’s no credible evidence to support this claim.

What Happens To Creators And Businesses?

For creators and businesses, TikTok isn’t just an app — it’s a game-changer. From building brands to creating viral moments, the platform has offered significant reach and engagement. But if TikTok becomes a “broken app” — one without updates or reliable functionality — it could spell trouble for those who depend on it. Here’s what that might look like:

  • Algorithm failures: TikTok’s unique ability to match content with its ideal audience may diminish, reducing creators’ visibility.
  • Feature instability: Core tools like video editing and live streaming could malfunction or stop working altogether.
  • Increased security risks: Without updates, users could be exposed to cybersecurity vulnerabilities, putting their data at risk.

For businesses that use TikTok as a sales funnel or marketing tool, it may help to transition to other platforms like Fanbase, Instagram Reels, or YouTube Shorts. However, replicating TikTok’s success won’t be a one-size-fits-all solution — especially for smaller businesses and niche creators.

How To Prepare For A Post-TikTok Landscape

If users rely on TikTok for content, connections, or commerce, now is the time to plan ahead. Here’s how to stay ahead of the curve:

  • Backup content: Save videos and ensure that data is secure.
  • Expand your reach: Build a presence on alternative platforms that align with your audience and goals.
  • Invest in ownership: Create email lists, launch a website, or explore other ways to engage your community directly.

By diversifying your digital footprint, you’ll be better equipped to navigate the shifting social media landscape.

What’s Next For TikTok Users?

The potential TikTok ban is more than a story about one app — it’s a reminder that platforms can rise and fall quickly, reshaping the digital economy overnight. While existing users may hold onto the app for a while, its performance will likely degrade, making it less reliable over time.

And for those hoping Elon Musk might “save” TikTok, the answer is clear: That’s not happening. The rumor has no basis, in fact, so the focus should remain on preparing for change rather than holding out for a billionaire solution.

For creators, businesses, and everyday users, the message is simple: Adaptability is key. By planning ahead, diversifying platforms, and building long-term strategies, you can ensure your voice and vision continue to thrive — no matter where the digital tide lands.